The iconic Honda logo is instantly recognizable worldwide. Whether you're driving through the mountains on the weekend or picking up your kids after-school, Honda can handle all day-to-day needs. The iconic "H" logo alone conveys this experience.

By placing this graphical logo into various environments, we can instantly feel its connection to the scene. As we travel closer, the chrome reflections reveal pieces of the surroundings until we get so close that they transition from reflections to a gateway to the world of Honda.

Agency: House of Parliament
Clients: Honda + RPA

Producer: Scott Boyajan

Creative Lead: Jason Bergman

3D Animation: Thomas Graham

Production Assistant: Henrie Thompson

Los Angeles, California

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©2024 Joel Bentow